Claude Hopkins Scientific Advertising Wisdom for Content Creators

Here are 7 useful advertising principles to help you improve your content from the fundamental advertising book of Claude Hopkins – Scientific Advertising. (1923) which is recommended by the giants Garry Halbert and David Ogilvy. Animated Summary 1. Test, test, test The main idea in the book is that advertising should be scientific. What does it mean?Well, only when …

Claude Hopkins Scientific Advertising Why 64/100?

Claude Hopkins Scientific Advertising Book rating on a 1-to-100 scale (Narrated by Paul Jones) Rating (5 Parameters) Narration Clarity of Speech How clear and understandable was the voice?Most of the time it is clear and understandable, but since I also had the PDF version I know that some words were misread.  4/6 via GIPHY Fluency Were …